When we refer to something being important or emphasized, we often say it was written "in red letters." However, there are many other ways to convey the same idea. For example, we might say it was written "in bold font," "highlighted," or "underlined." Other words that convey importance include "crucial," "vital," and "paramount." We might also describe something as being "front and center" or "top of mind." Finally, we might simply say that something was "emphasized" or "underscored." Whether we use colorful language or more straightforward language, the important thing is that we communicate clearly and effectively.